
Opportunity Bulletin
Lexus Tools
Grow Your Wholesale Parts Business
Wholesale parts sales is an important revenue opportunity for many Lexus dealers. Lexus offers an array of technology tools and online training that help you identify growth opportunities and increase wholesale parts sales. With a variety of solutions to choose from, you can select those that best fit your dealership’s operations and wholesale parts business goals.
Lexus WIN will regularly feature tools designed to support your collision and mechanical wholesale parts business. This issue presents several tools designed to support your Lexus collision wholesale parts business.
Cutting-Edge Technology
Overall Parts Solutions (OPS) Technology Suite™

The OPS Technology Suite covers the entire spectrum of the parts procurement and logistics process, including parts procurement, competitive pricing and parts delivery. The heart of the platform is OPSTrax™, a powerful parts procurement system that allows you to receive, answer and manage wholesale parts orders electronically. It is supported by a suite of smart, specialized tools that tackle specific areas of your wholesale parts business. Here, we highlight three powerful OPS companion features:
ValuTrax™ is a conquest tool that provides a simple way for you to leverage Lexus specialty discounts and pricing on eligible parts at the point of sale. Through ValuTrax, you can also facilitate and transmit claims, which allows direct auditing and compliance.
“ValuTrax is one of the best tools we use. Lexus backs the program by regularly adding more parts and providing monthly rebates, which demonstrates their commitment to offering value-priced parts that are competitive with the aftermarket. We get our money back in rebates–there’s really no reason not to engage!”
Greg Duerr
Parts Director
Park Place Lexus, TX
DeliveryTrax™, OPS’ complete logistics tracking software, allows you to manage delivery routes electronically. Its mobile companion, TraxDrive™, keeps dispatchers, drivers and salespeople in sync about the location, confirmation status and tracking of parts.
“We use DeliveryTrax on a daily basis–It’s like a miniature UPS! It gives us a time-stamped photo of delivery, signature and payment. We can track our shipments at any time to manage delivery times. You can have the right part at the right price, but you have to deliver it in a timely manner. DeliveryTrax helps us deliver on our promises.”
Maron Walters
Wholesale Parts Specialist
Hendrick Lexus, NC
TraxPartners™ gives you an easy way to invite collision shops to access OPSTrax and link directly to your dealership to order parts online, minimize phone time and improve order accuracy. With a direct connection to your wholesale parts department, your wholesale customers will be linked to you as their preferred Lexus Genuine Parts supplier!
Parts Sales Xcellerator (PSX)
The Industry’s Smartest Sales Analytics Tool

Take a deep dive into your wholesale parts business with PSX, available to you for free from Lexus. This robust tool integrates directly with your DMS and automatically delivers information about your wholesale accounts and overall business daily. Use PSX to monitor top performers, identify opportunity areas and make fact-based business decisions.
“PSX can make your average parts manager look like a rock star! Its detailed reports help manage proactive sales follow-up, whether you’re thanking new customers, troubleshooting customers whose trends are falling off, or confirming current customer satisfaction.”
Todd Garrett
Parts Director
Lexus of Chattanooga, TN
Continuous Learning for Continuous Improvement
It’s never too late to sharpen the saw! Stay on top of the latest trends and business processes in our industry with Lexus’ wholesale parts management curriculum. Lexus will soon release a library of robust online training modules that address these critical areas of your wholesale parts business:
- Managing Warranty Parts
- The Importance of Accurate Data
- Physical Inventory Accuracy
- DMS Source Management
- Idle and Obsolete Inventory
- Stocking the Right Parts at the Right Time
More Tools to Come!
In our next issue, your Lexus Wholesale Parts colleagues will discuss the benefits of CollisionLink® and RepairLink® from OEC. Tune back into the Lexus WIN Opportunity Bulletin to learn about more tools and training to help you build relationships with collision centers and Independent Repair Facilities (IRFs) and grow your Lexus Wholesale Parts business.