GET READY FOR A POWERFUL NEW WEBSITE

Lexus kicks off the new year with a powerful new tool designed to help you streamline wholesale parts operations, capture market share, engage your wholesale customers, and increase sales. Scheduled for a February 2023 debut, LEXUSWHOLESALEPARTSHUB.com will be your exclusive portal for access to powerful Lexus Wholesale Parts business tools, technology, and information.

Lexus designed the new wholesale parts dealer portal to provide quick, easy navigation to mission-critical information and resources. You’ll begin your journey on Dealer Daily, where you will have direct access to the website. LEXUSWHOLESALEPARTSHUB.com will recognize your dealership from login and personalize your experience.

HOMEPAGE

DYNAMIC USER EXPERIENCE

As soon as you enter the homepage, you’ll recognize the new Lexus brand direction with elegant, modern images and concise wording. Best-practice navigation and quick links to new or frequently visited content will instantly take you exactly where you want to go.

SIMPLE SITE ARCHITECTURE

LEXUSWHOLESALEPARTSHUB.com is organized into four logical sections: Partner Program, Promotions, Marketing Tools, and Resources. Each section includes valuable information and tools to enhance your business.

PARTNER PROGRAM

The Lexus Partner Program encompasses pre-screened suppliers who offer best-in-class technology and services to help you grow your Lexus Wholesale Parts business. This website section introduces each partner program on the main page. Click on “Partner” logo graphic to access further information, including features, advantages, and Frequently Asked Questions (FAQs).

PROMOTIONS

Lexus is committed to providing incentives and promotional support to help grow your Lexus Wholesale Parts business. Visit this section to learn about current programs to help boost sales.

DEALER INCENTIVES

You’ll find Lexus-sponsored incentives designed to drive Lexus Wholesale Parts sales here. Check for details about current national and area-specific incentives available for your dealership.

CURRENT PROMOTIONS

This page displays the most up-to-date pricing for Lexus Genuine Parts in 14 part categories. A quick link takes you to a customizable marketing tool to help you promote your competitive pricing!

NATIONAL MARKETING CAMPAIGN

Complementing Lexus Wholesale Parts national marketing campaigns with corresponding promotions from your dealership is a sound marketing tactic. View current national campaigns here to plan promotions in your market area.

MARKETING TOOLS

The Lexus Wholesale Parts design team has worked tirelessly over the past year to create a suite of marketing tools that reflect the Lexus brand and support your dealership’s marketing efforts. The portal gives you access to these materials in one convenient location.

MARKETING ADS

Select from a library of ten ready-to-go and customizable ads to help promote your business. Each ad features the new Lexus Wholesale Parts logo, the supporting tag, “distinctive, unrivaled, unparalleled,” with the precise and bold headline “Amazing is in the Details.” Options include the Lexus Wholesale Parts Brand Ad and product-specific ads for these parts: power steering pump, strut with coil, starter, A/C compressor, alternator, belts, brake pads, brake rotors, and water pump.

COMPETIVE PRICING PROMOTION

This Lexus Genuine Parts Competitive Pricing promotion presents a parts pricing matrix that you can customize with your dealership’s name and contact information.

PROMOTIONAL VIDEOS

View and download promotional videos that creatively communicate the distinctive and unrivaled features of Lexus Wholesale Parts. Produced by Lexus, these short videos are designed to be used on your website, social media, or as a video ad.

RESOURCES

Get quick access to the most current Lexus Application Charts, Touch Up Paint Reference Guide, Fast-Moving Parts Catalog, and Chemical Guide—all in one convenient location. Learn about Best Practices from your Lexus dealer peers, Lexus, and the Lexus technology partners. A link to Lexus WIN gives you direct access to the most current information, news, tools, and support to help hone your business.

THE BEGINNING OF SOMETHING AMAZING!

Get ready for the debut of your all-new business resource, meticulously designed and developed with your success in mind. And more to come, including a dashboard highlighting your dealership’s performance metrics, advanced marketing tools and more! All in one place—all in LEXUSWHOLESALEPARTSHUB.com