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REIMAGINED CUSTOMER-FOCUSED TECHNOLOGY

REIMAGINED CUSTOMER-FOCUSED TECHNOLOGY

Lexus Genuine Parts sales hit a record high in 2023! All signs point to continuing that success in the year to come, and your Lexus Wholesale Parts business is an important component of that success. Our Lexus Technology Partners continue to enhance their wholesale tools and services to support your sales efforts.

Infomedia, a Lexus Technology Partner, has consolidated and refined its suite of products over the past few years to help Dealers create a convenient guest journey, drive Dealer efficiencies, and grow sales. From new services that streamline parts procurement to eCommerce systems that touch all aspects of your fixed operations, Infomedia is uniquely poised to position you for sales triumph.

Here, we focus on Infomedia tools built to help you sell more Lexus Genuine Parts more efficiently: Microcat® Partsbridge™ and SimplePart.

SELL MORE COLLISION WHOLESALE PARTS WITH PARTSBRIDGE

Microcat Partsbridge can help you grow parts sales, boost productivity and increase IRF customer satisfaction by making searching for parts faster. The tool efficiently connects your parts data with body shops, allowing wholesale customers to send orders directly to you. It’s powered by the Microcat Lexus Genuine EPC-based parts ordering system, which leverages Infomedia’s online Electronic Parts Catalog (EPC). This fully functioning, VIN-precise EPC pre-validates over 90% of parts and automatically updates with the latest available Lexus Genuine Parts data.

PARTSBRIDGE / PARTSTRADER INTEGRATION MAXIMIZES EFFICIENCY

Streamline parts quoting and ordering processes while providing specific operational benefits to both your parts department and your wholesale customers! The Partsbridge and PartsTrader integration lets your body shop customers use the system they’re most familiar with, PartsTrader, and communicate directly with the system that your parts personnel use, Partsbridge. This integration includes AutoQuote, which automatically responds to quote requests.

SIMPLEPART EXTENDS THE REACH OF YOUR PARTS COUNTER

Your retail parts counter also plays a critical factor in your overall Lexus Genuine Parts sale equation. Ignite your digital sales with the offical Lexus Parts and Accessories Online (LPAO) platform, powered by Infomedia’s SimplePart.

The SimplePart eCommerce platform can help you win new online parts and accessories sales. The exclusive Lexus program offers:

  • EPC-driven catalog of parts and accessories
  • Seamless, user-friendly shopping experience
  • Lexus brand-compliant website
  • Web-based Control Panel with 300+ instant performance reports
  • Secure eCommerce

SimplePart internal data reveals that Dealers who use SimplePart see on average $44,000 a year in parts and accessories sales and a 17.74% Product Gross Profit! Infomedia offers optional marketing and business coaching packages to help your Dealership amplify LPAO success. For more information, CLICK HERE.

MECHANICAL + COLLISION + eCOMMERCE = PARTS SALES

A well-rounded Lexus Wholesale Parts business, supported by cutting-edge technology partner programs and a powerful eCommerce engine, is your formula for success. There’s a tremendous opportunity to expand your wholesale footprint—check out Lexus Partner Programs to discover new ways to ignite your sales. (Dealer Daily login required)

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